{"id":1642034,"date":"2026-04-15T09:52:48","date_gmt":"2026-04-15T13:52:48","guid":{"rendered":"https:\/\/observer.com\/?p=1642034"},"modified":"2026-04-15T14:01:34","modified_gmt":"2026-04-15T18:01:34","slug":"wework-chief-designer-discuss-smart-office-design","status":"publish","type":"post","link":"https:\/\/observer.com\/2026\/04\/wework-chief-designer-discuss-smart-office-design\/","title":{"rendered":"WeWork\u2019s Chief Designer On Creating the Smart Workspace for Modern Work"},"content":{"rendered":"<figure id=\"attachment_1642253\" aria-describedby=\"caption-attachment-1642253\" style=\"width: 970px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full-width wp-image-1642253\" src=\"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?quality=80&amp;w=970\" alt=\"WeWork Go pods at Semafor World Economy\" width=\"970\" height=\"728\" srcset=\"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg 4684w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?resize=300,225 300w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?resize=768,576 768w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?resize=635,476 635w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?resize=1536,1152 1536w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?resize=2048,1536 2048w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?resize=970,728 970w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?resize=320,240 320w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?resize=1920,1440 1920w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/IMG_5244.jpg?resize=50,38 50w\" sizes=\"(max-width: 768px) 135px, 200px\" \/><figcaption id=\"caption-attachment-1642253\" class=\"wp-caption-text\">WeWork Go pods at Semafor World Economy. <span class=\"media-credit\">Sissi Cao for Observer<\/span><\/figcaption><\/figure>\n<p>On the bustling floor of the Semafor World Economy conference in Washington D.C. this week, a row of glass-doored WeWork pods by the window offers a much-needed refuge for the business executives, journalists and other attendees looking for a quiet space to get some work done. WeWork launched these portable workspaces, called WeWork Go, at the event. It\u2019s the company\u2019s latest effort to meet<a href=\"https:\/\/observer.com\/2022\/01\/omicron-delay-return-to-office-wework-use-increase\/\" data-lasso-id=\"2940986\"> the shifting needs of white-collar workers<\/a> in <a href=\"https:\/\/observer.com\/2024\/09\/amazon-andy-jassy-shepherding-big-techs-return-to-office\/\" data-lasso-id=\"2940987\">a post-COVID world<\/a>. The architect behind the project, Ebbie Wisecarver, WeWork\u2019s chief design and product officer, said the pods were inspired by the popularity of phone booths at WeWork\u2019s office locations.<\/p>\n<p>&#8220;Work has changed and expanded. We&#8217;ve been exploring this idea of introducing [a product] that&#8217;s beyond the walls of our spaces,&#8221; Wisecarver told Observer near one of those pods. In the return-to-office era, the designer has observed a sharp decline in companies that still want traditional offices and a growing need for flexibility. &#8220;They&#8217;re more comfortable with having flexible spaces, more soft seating and less desk-heavy spaces,&#8221; she said. &#8220;Maybe a room is a conference room, but it can also be someone&#8217;s office.&#8221;<\/p>\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">The pod at the Semafor event features a pale-oak desk, a restaurant booth-style seat big enough for one person and a large bag (though not wide enough for an adult to lie down\u2014Wisecarver is ambivalent about the rising trend of <a target=\"_blank\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/news.google.com\/read\/CBMinwFBVV95cUxQc0dLUTRYLTUtRlV0X3VrT1d0RDNuZDMzTEpBQ2ZfTTdaY3RYNU1rZDBhajduR2VST2NIWjM1ZjZkZTFERW1GMDM4OTRJRWxRUXE4WUlNNU1QTVpRdzFhMll5cnF5ZHVXQWlJVFp1OWxONk1ja2tTdWJTZ1BBQmU0cXk4MWxnbmNsWkdfRTZsS2tYNmlfeHlQWWlzXzJZYXc?hl=en-US&amp;gl=US&amp;ceid=US%3Aen\" data-lasso-id=\"2940988\">workplace napping pods<\/a>), a coat hook and a few electrical outlets. The design stays true to WeWork\u2019s familiar aesthetic of soft colors, sleek lines and natural light that evoke a sense of home.<\/p>\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">These pods are designed for airports, convention centers, office lobbies and other high-traffic public venues. They rent for about $15\u2013$20 per half-hour, depending on the location. WeWork Go comes in three models: a single-user pod for independent work, a multi-user version that fits up to four people, and an ADA-compatible model designed for universal accessibility.<\/p>\n<p>Wisecarver has been with WeWork since 2015, through various tumultuous stages of the company that, at its peak, was valued at $47 billion. Long gone are the days when WeWork was a high-flying Silicon Valley unicorn. After years of founder-driven excess followed by a pandemic collapse, WeWork emerged from bankruptcy in 2024 with a new CEO, real estate veteran John Santora, a more traditional governance structure, and a much more cautious strategy.<\/p>\n<p><span style=\"font-weight: 400\">&#8220;We\u2019re operating in the midst of a structural shift in how companies use real estate. It\u2019s no longer one-size-fits-all. Flexibility now sits alongside traditional leases, and our spaces are designed to support that reality,&#8221; Santora told Observer via email. &#8220;The design of our spaces\u2014whether it\u2019s a full office or our WeWork Go pods\u2014is a direct reflection of our mission to unlock a smarter way to work.&#8221;<\/span><\/p>\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">Wisecarver&#8217;s design team is now smaller than a few years ago\u2014about 180 people in total, including 20 designers\u2014with some functions like customer support and project management outsourced. The WeWork Go pods themselves are manufactured by furniture maker Bureau.<\/p>\n<figure id=\"attachment_1642212\" aria-describedby=\"caption-attachment-1642212\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"lazyload size-full-width wp-image-1642212\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?quality=80&amp;w=800\" alt=\"Ebbie Wisecarver\" width=\"800\" height=\"800\" data-srcset=\"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg 800w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=300,300 300w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=768,768 768w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=600,600 600w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=320,320 320w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=700,700 700w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=50,50 50w\" sizes=\"(max-width: 768px) 135px, 200px\" \/><noscript><img decoding=\"async\" class=\"lazyload size-full-width wp-image-1642212\" src=\"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?quality=80&amp;w=800\" alt=\"Ebbie Wisecarver\" width=\"800\" height=\"800\" srcset=\"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg 800w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=300,300 300w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=768,768 768w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=600,600 600w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=320,320 320w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=700,700 700w, https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?resize=50,50 50w\" sizes=\"(max-width: 768px) 135px, 200px\" \/><\/noscript><figcaption id=\"caption-attachment-1642212\" class=\"wp-caption-text\">Ebbie Wisecarver is extending WeWork\u2019s design ethos into portable pods as companies trade traditional offices for flexible, on-demand workspaces. <span class=\"media-credit\">Courtesy WeWork<\/span><\/figcaption><\/figure>\n<h3>How a WeWork design takes shape<\/h3>\n<p>Many design decisions at WeWork are made based on data the company collects about its users&#8217; evolving needs, Wisecarver said. But as an architect by training, she also draws inspiration from everywhere, from fashion to hospitality. &#8220;I&#8217;ve always been interested in space and how people move from private to public spaces,&#8221; she said. &#8220;I&#8217;m always thinking about how work isn&#8217;t just a place you go and grind. It should also be a space you enjoy, where you can interact.&#8221;<\/p>\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">Wisecarver began at WeWork as a project manager in Australia before helping launch locations in China, Singapore, Japan and India. In those countries, she studied how cultural habits shape the look and feel of workplaces and how thoughtful design can, in turn, influence how people work. In Japan, for example, the office is often &#8220;a place people can&#8217;t wait to leave at the end of the day,&#8221; she said. To soften that sentiment, WeWork added features like <em>horigotatsu<\/em>, a kind of sunken seating often seen in Japanese homes and restaurants.<\/p>\n<p>&#8220;People would linger, have a drink after work, and spend a little more time. It became a retreat from the traditional idea of work,&#8221; Wisecarver said. &#8220;Social spaces are becoming all-encompassing, and work is part of that.&#8221;<\/p>\n<p class=\"my-2 [&amp;+p]:mt-4 [&amp;_strong:has(+br)]:inline-block [&amp;_strong:has(+br)]:pb-2\">More recently, WeWork has become a hub for <a href=\"https:\/\/observer.com\/2025\/08\/gptzero-ai-writing\/\" data-lasso-id=\"2940989\">A.I. startups.<\/a> A.I. companies occupy a significant share of WeWork spaces globally today. Wisecarver has noticed some distinct preferences of A.I. founders. &#8220;It&#8217;s interesting how much their aesthetic matters to them. They have a very clear design aesthetic: They want the space to feel cozy and comfortable,&#8221; she observed. &#8220;And in the meeting rooms and smaller spaces\u2014like private offices, phone booths or phone rooms\u2014you can really see that attention to detail. They really want to have that sense of brand, which is great.&#8221;<\/p>\n<p><span style=\"font-weight: 400\">As A.I. reduces the time spent on administrative tasks and human interaction and creativity become central to workplaces, Santora predicted that, in 10 years, offices will become more &#8220;intentional.&#8221; &#8220;It will serve as the center of collaboration, innovation and culture, not a place for routine tasks that can be done anywhere,&#8221; he said. &#8220;The shift is already underway. <\/span><span style=\"font-weight: 400\">Over the next decade, the companies that win will be the ones <\/span><span style=\"font-weight: 400\">that design their workspaces <\/span><i><span style=\"font-weight: 400\">and <\/span><\/i><span style=\"font-weight: 400\">their ways of working, around it.&#8221;<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>WeWork design chief Ebbie Wisecarver explains the process behind WeWork&#8217;s new portable working pods and how evolving work habits are reshaping offices and public space.<\/p>\n <a class=\"moretag\" href=\"https:\/\/observer.com\/2026\/04\/wework-chief-designer-discuss-smart-office-design\/\">Read More<\/a>","protected":false},"author":129757851,"featured_media":1642212,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"post_tag":[148,424011893],"company":[60650386],"channel":[186,423867218,423875666,423979940],"location":[],"nyo_column":[],"person":[423919805,424011916],"nyo_post_hidden":[],"coauthor":[423887374],"class_list":{"0":"post-1642034","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"tag-design","8":"tag-semafor-world-economy","9":"observer_company-wework","10":"channel-business","11":"channel-interviews","12":"channel-technology","13":"channel-interviews-with-business-leaders","14":"nyo_person-john-santora","15":"nyo_person-ebbie-wisecarver"},"acf":{"homepage_position":"","homepage_title":"","homepage_excerpt":"","alternative_og_image":"","headline":{"seo_headline":""},"subheadline":{"optimized_seo_description":"","optimized_social_excerpt":""}},"apple_news_notices":[],"parsely":{"version":"1.1.0","canonical_url":"https:\/\/observer.com\/2026\/04\/wework-chief-designer-discuss-smart-office-design\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":[],"rendered":"","tracker_url":"https:\/\/cdn.parsely.com\/keys\/observer.com\/p.js"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?quality=80","coauthors_byline":"By Sissi Cao","display_channel":"","thumbnail":"<img width=\"300\" height=\"225\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?quality=80&amp;w=300&amp;h=225&amp;crop=1\" class=\"lazyload attachment-grid-thumbnail size-grid-thumbnail\" alt=\"Ebbie Wisecarver\" decoding=\"async\" \/><noscript><img width=\"300\" height=\"225\" src=\"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?quality=80&amp;w=300&amp;h=225&amp;crop=1\" class=\"lazyload attachment-grid-thumbnail size-grid-thumbnail\" alt=\"Ebbie Wisecarver\" decoding=\"async\" \/><\/noscript>","classes":["post-1642034","post","type-post","status-publish","format-standard","has-post-thumbnail","tag-design","tag-semafor-world-economy","observer_company-wework","channel-business","channel-interviews","channel-technology","channel-interviews-with-business-leaders","nyo_person-john-santora","nyo_person-ebbie-wisecarver","entry-grid"],"parent_channels":"Business, Interviews","thumbnail_url":"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?quality=80&#038;w=300&#038;h=225&#038;crop=1","thumbnail_url_2x":"https:\/\/observer.com\/wp-content\/uploads\/sites\/2\/2026\/04\/Ebbie.jpeg?quality=80&#038;w=600&#038;h=450","excerpt_bare":"WeWork design chief Ebbie Wisecarver explains the process behind WeWork's new portable working pods and how evolving work habits are reshaping offices and public space.","is_sponsored":false,"formatted_date":"Apr 15","read_time":"","jetpack_sharing_enabled":true,"amp_enabled":false,"_links":{"self":[{"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/posts\/1642034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/users\/129757851"}],"replies":[{"embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/comments?post=1642034"}],"version-history":[{"count":16,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/posts\/1642034\/revisions"}],"predecessor-version":[{"id":1642293,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/posts\/1642034\/revisions\/1642293"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/media\/1642212"}],"wp:attachment":[{"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/media?parent=1642034"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/post_tag?post=1642034"},{"taxonomy":"observer_company","embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/company?post=1642034"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/channel?post=1642034"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/location?post=1642034"},{"taxonomy":"nyo_column","embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/nyo_column?post=1642034"},{"taxonomy":"nyo_person","embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/person?post=1642034"},{"taxonomy":"nyo_post_hidden","embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/nyo_post_hidden?post=1642034"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/observer.com\/wp-json\/wp\/v2\/coauthor?post=1642034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}